Hair Alchemy Collection

For those seeking strength and length. Used in combination with the Hair Alchemy Shampoo and Conditioner, the Hair Alchemy Fortifying Treatment Serum provides nearly instant fortification:  Clinically proven to make hair 2.9x more elastic and 133% stronger*. Designed for gifting (and collecting) in a limited-edition box featuring original artwork by Thandiwe Muriu.

*Based on a clinical test after 5 uses of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment Serum when used as a system vs non-conditioning shampoo. 

Claims: 

•        Hair is 2.9x more elastic*
•        Hair is 133% stronger*
*Based on a clinical test of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment when used as a system vs. non-conditioning shampoo after 5 uses

After just one use 81% felt their hair was more fortified**
After just one week 87% felt their hair was more resilient**
After just one week 82% felt their hair was stronger from root to tip and more resistant to breakage**
**Based on a consumer panel survey of 106 women. 

Set Includes: 

• Hair Alchemy Shampoo (Full Size) 250ml, 8.5oz

• Hair Alchemy Conditioner (Full Size) 200ml, 6.8oz

• Hair Alchemy Treatment Serum (Travel) 75ml, 2.5oz

How to Use: 

• Apply Shampoo to wet hair as the first step in your cleansing routine.

• Lather, indulge, and rinse.

• Follow with Hair Alchemy Conditioner to reveal hair‘s supernatural strength 

• Massage, indulge for at least one minute, and rinse.

• Follow with Hair Alchemy Fortifying Treatment Serum to further nourish strands post-shower.

• Work a dime-size amount of Serum into damp or dry hair to strengthen.

• More product can be added for thicker textures or longer lengths.

• Layer with other products as needed and style as usual. 

Key Benefits: 

• Strengthens and reinforces weak hair

• Reduces hair fall caused by breakage 

• Hydrates strands to increase elasticity 

Key Ingredients: 

• Curative Blend (Chia Seed, Bio-Fermented Bamboo Leaf and Plant-Based Protein) penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure and prevent breakage caused by brushing, styling and external aggressors. 

• Multi-Action Hyaluronic Acid Complex rehydrates from within to deliver a surge of moisture and increase elasticity. 

• Daisy and Honeysuckle Extracts help to strengthen hair from the root while fortifying brittle ends, improving overall hair health and encouraging length.